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Author: Phillip Twyford

The Curly Marketer is a Social Media Management consultancy managed by Phillip Twyford. Phillip has worked in marketing for over 20 years and brings together a unique skill set that encompasses many different disciplines.

The main business services that Phillip provides is to allow businesses outsource the management of their digital marketing and social media activity instead of trying to manage this internally with current staff.

The key services of the Curly Marketer are as follows:

* Digital Marketing Strategy
* Blogging and content curation
* Linkedin company page creation and management
* Twitter profile management
* Facebook Management

The advantages to a client working with Phillip are time, cost and direct access to expertise. By working with Phillip a client works directly with him and benefits from his active mentoring and guidance.

Time for any business is very precious. By outsourcing Social Media Management to The Curly Marketer it allows a client gain a very important presence on Social Media without having to invest in staff internally or place an extra time burden on existing staff who are focussed on the core business activities of sales and customer service.

For more information contact Phillip on 087 284 1026 or email at philliptwyford@thecurlymarketer.com

This Is The One Thing All Twitter Experts Use For Success

This Is The One Thing All Twitter Experts Use For Success

Twitter was a revelation to me when I joined back in 2012.  Here was a medium that allowed me to engage, converse, promote myself and most importantly, begin to create online relationships with influencers who I looked up to. I still consider myself the proverbial Twitter white belt but I am steadily growing my community on average between 5 and 10 new followers each day. However, one thing that I struggled with was how do I keep up with all the…

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4 Reasons You Need To Use Infographics For Content Marketing Success

4 Reasons You Need To Use Infographics For Content Marketing Success

Infographics over the last few years have become extremely popular because they can easily display information in a way that we can understand clearly. Amanda Sibley listed 19 reasons in her article on the Hubspot blog in 2012 as to why you should include visual content in your marketing and the following 3 statistics in particular resonated with me. 90% of information transmitted to the brain is visual Visuals are processed 60,000 times faster in the brain than text. 40% of…

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Is SEO Dead?

Is SEO Dead?

When Search Engine Optimisation, or SEO as it is commonly known as, was first thrown out by webmasters and early internet experts, web pages were literally overflowing with keywords repeated over and over again. This practice of keyword stuffing, if read by a person, would probably have made absolutely no sense at all, but to the early internet spiders crawling and indexing various web pages, this keyword stuffing strategy, appealed and essentially helped companies get their website to that coveted…

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How To Do The Best SWOT Analysis For Successful Marketing Growth

How To Do The Best SWOT Analysis For Successful Marketing Growth

Every company needs a starting point before it can embark on a journey of self-discovery. Therefore, it is important that you always take a moment to reflect on how your business is doing both internally and externally. The SWOT analysis allows you to do this in an easy way in order to identify the current Strengths, Weaknesses, Opportunities and Threats. One great advantage of conducting a SWOT is that it does not require technological innovation.  A white board, a black marker, and…

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5 Tips For Linkedin Success

5 Tips For Linkedin Success

August 17, 2009 was a big day for me. It was the day when I decided to become a member of Linkedin. It was certainly one of the best things that I have done from a business perspective, as well as for my own personal brand as a marketer.  And when you consider the continued growth of Linkedin within the social media mix, and that nearly one-third of all professionals are members, it is incredible to think that there are…

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Why Your Business Needs A Website

Why Your Business Needs A Website

Believe it, or believe it not, even though websites have been around for over 20 years and are expected to exceed 1 billion by 2016 a large number of businesses, especially SME’s, still have no website and that’s just crazy. But Phillip, I hear you say, “Why do I need a website” The answer is the same one I give all the time I am asked this question. Why You Need A Website Having a website allows your customers and…

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How To Get Supporters For Your Company

How To Get Supporters For Your Company

The simple answer which, unfortunately, is not simple, is you must make yourself invaluable, and be seen by your audience as the go-to resource where they know the answers to their problems can be found.  This has to go for both company brands as well as you as an individual,  Solving problems, providing guidance, and just being that person or company that someone can turn to will elevate a relationship from one of casual interest to real partnership and trust….

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5 Super Social Media Tools

5 Super Social Media Tools

A client of mine recently said to me “Phillip, you’re always posting on Linkedin and tweeting on Twitter, yet you still manage time to send me quotes, updates on my jobs and generally look after my business.  How do you do it?” I replied simply that I was a guru and truly gifted at what I do.  Of course, I am kidding and the reality of what I actually said was very different.  I was flattered to get that type…

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