Strategy

Creating a digital marketing strategy part 3: setting objectives

Creating a digital marketing strategy part 3: setting objectives

In Part 3 of how to create a digital marketing strategy I discuss in this video below the importance of setting objectives and why they are critical for your business.

I hope you enjoy this post and please share with your community.

If you are looking to understand how to create a Digital Marketing Strategy you can get my ebook by filling in the form below and you will be asked to confirm your subscription to my blog.

But don’t worry you can unsubscribe at any time.

Best Wishes

Phillip, The Curly Marketer

Posted by Phillip Twyford in Digital Marketing, Strategy, 0 comments
Creating a digital marketing strategy part 2: Customer Personas

Creating a digital marketing strategy part 2: Customer Personas

In this second instalment of how to create a digital marketing strategy, I talk about the importance of creating customer personas to ensure you can align your message, content and channels against your target audience.

If you missed part 1 on the Situational Analysis you can read it here

I hope you enjoy this post and please share with your community.

If you are looking to understand how to create a Digital Marketing Strategy you can get my ebook by filling in the form below and you will be asked to confirm your subscription to my blog.

But don’t worry you can unsubscribe at any time.

Posted by Phillip Twyford in Strategy, 0 comments
Creating a digital marketing strategy: Part 1.  The situational analysis

Creating a digital marketing strategy: Part 1. The situational analysis

In this first part of creating a digital marketing strategy, I talk in the video below what a situational analysis is and why it is a fundamental first step every business should undertake when starting to develop a strategic plan.

I hope you enjoy this post and please share with your community.

If you are looking to understand how to create a Digital Marketing Strategy you can get my ebook by filling in the form below and you will be asked to confirm your subscription to my blog.

But don’t worry you can unsubscribe at any time.

Posted by Phillip Twyford in Strategy, 0 comments
What is a SWOT analysis and why you should still use it

What is a SWOT analysis and why you should still use it

With my #curlymarketertip video today I decided to go old school.  The SWOT analysis was a tactic that I first learned back when I started in college in 1989, and while it is rarely ever talked about nowadays, especially in a digital world, I do feel it has a place and should be done at least once by a business.

If you are looking for more information about what a SWOT Analysis is, then check out this post that I wrote.

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I hope you enjoy this post and please share with your community.

If you are looking to understand how to create a Digital Marketing Strategy you can get my ebook by filling in the form below and you will be asked to confirm your subscription to my blog.

But don’t worry you can unsubscribe at any time.

Posted by Phillip Twyford in Strategy, 0 comments