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Tag: Social Media Tools

How To Curate Content That Your audience Will Love

How To Curate Content That Your audience Will Love

The idea for this post came about because a lot of people I know have asked me how am I able to have a constant flow of information going through my Linkedin feed and my Twitter account.  The answer that I always give is, I curate content which I then schedule to be sent to my social networks at certain times of the day. However, I have found that when I give this answer invariably I am asked, what is…

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4 Tools That Will Make You A Content Marketing Superstar

4 Tools That Will Make You A Content Marketing Superstar

As someone who has started blogging more seriously earlier this year, one of the biggest challenges I have faced like a lot of bloggers and content marketers is coming up with what to write about next. Now don’t get me wrong, I am not stuck for content or ideas as I use Feedly to curate articles from my favorite marketing blogs and then Evernote to store the blog posts and articles covering numerous marketing topics that I want to read again. The problems…

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This Is The One Thing All Twitter Experts Use For Success

This Is The One Thing All Twitter Experts Use For Success

Twitter was a revelation to me when I joined back in 2012.  Here was a medium that allowed me to engage, converse, promote myself and most importantly, begin to create online relationships with influencers who I looked up to. I still consider myself the proverbial Twitter white belt but I am steadily growing my community on average between 5 and 10 new followers each day. However, one thing that I struggled with was how do I keep up with all the…

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4 Reasons You Need To Use Infographics For Content Marketing Success

4 Reasons You Need To Use Infographics For Content Marketing Success

Infographics over the last few years have become extremely popular because they can easily display information in a way that we can understand clearly. Amanda Sibley listed 19 reasons in her article on the Hubspot blog in 2012 as to why you should include visual content in your marketing and the following 3 statistics in particular resonated with me. 90% of information transmitted to the brain is visual Visuals are processed 60,000 times faster in the brain than text. 40% of…

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5 Tips For Linkedin Success

5 Tips For Linkedin Success

August 17, 2009 was a big day for me. It was the day when I decided to become a member of Linkedin. It was certainly one of the best things that I have done from a business perspective, as well as for my own personal brand as a marketer.  And when you consider the continued growth of Linkedin within the social media mix, and that nearly one-third of all professionals are members, it is incredible to think that there are…

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5 Super Social Media Tools

5 Super Social Media Tools

A client of mine recently said to me “Phillip, you’re always posting on Linkedin and tweeting on Twitter, yet you still manage time to send me quotes, updates on my jobs and generally look after my business.  How do you do it?” I replied simply that I was a guru and truly gifted at what I do.  Of course, I am kidding and the reality of what I actually said was very different.  I was flattered to get that type…

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