Creating a digital marketing strategy part 3: setting objectives

Creating a digital marketing strategy part 3: setting objectives

In this video titled creating a digital marketing strategy part 3: setting objectives, I discuss the importance of setting objectives for your business.

Setting objectives both short, medium and long-term, is very important because without a clear idea of what you want to achieve from your social media you will not be able to properly focus your efforts.

As I mention in the video below one way to set your objectives is using the SMART method which provides a simple clear framework for your to set down clear and attainable objectives for your business.

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Phillip, The Curly Marketer

Posted by Phillip Twyford

Hi I am Phillip, The Curly Marketer. I love to help small to medium businesses use social media to grow their audience and their business.

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