If you struggle with content marketing then this #curlymarketertip video is for you as I give you 6 tips to get your content marketing back on track.
Content marketing has exploded in popularity with many businesses and rightly so. When done right content marketing can be a very potent form of communication.
More and more customers are now conducting their own research on products and services before they ever go to a physical store. Hence, if your website is providing content by way of blogs, video, ebook downloads that answer a customer’s queries etc chances are you will be seen in a positive light by your audience.
However, it is critical that when you begin your content marketing efforts that you create a strategy to ensure your content efforts are focussed on achieving your objectives.
If you want more information here is a detailed post I wrote on how to create a full Content Marketing strategy.
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